Journal Articles

Ge, Xin, Paul R. Messinger, and Yuanfang Lin (2019), “Consumer Inferences from Soldout Products,” Journal of Retailing and Consumer Services, in press.

Messinger, Paul R., Xin Ge, Kristen Smirnov, Eleni Stroulia, Kelly Lyons (2019), “Reflections of the Extended Self: Visual Self-Representation in Avatar-Mediated Environments,” Journal of Business Research, in press.

Ge, Xin, Neil Brigden, and Gerald Häubl (2015), “The Preference-Signaling Effect of Search,” Journal of Consumer Psychology. 25 (2), 245-256.

Ge, Xin, Gerald Häubl, and Terry Elrod (2012), “What to Say When: Influencing Consumer Choice by Delaying the Presentation of Favorable Information," Journal of Consumer Research. 38 (6), 1004-1021.

Choi, Sungchul, Xin Ge, and Paul R. Messinger (2010), “Consumer Perceptions of Ambiguous Price Promotions: Scratch and Save Promotions versus Tensile Price Claims,” Journal of Product & Brand Management. 19 (7), 477-486.

Messinger, Paul R., Jin Li, Eleni Stroulia, Dennis Galletta, Xin Ge, and Sungchul Choi (2010), “A Systems Approach to Hybrid Service: Authors’ Response to Commentary,” Canadian Journal of Administrative Science. 27 (1), 85-89.
More Information:  Visit UNBC Library or Wiley InterScience or DOI Link

Messinger, Paul R., Jin Li, Eleni Stroulia, Dennis Galletta, Xin Ge, and Sungchul Choi (2009), “Seven Challenges to Combining Human and Automated Service,” Canadian Journal of Administrative Science.  26 (4), 267-285.
More Information:  Visit  EBSCOhost or UNBC Library or Wiley InterScience or ProQuest

Ge, Xin, Paul R. Messinger, and Jin Li (2009), “Influence of Soldout Products on Consumer Choice,” Journal of Retailing. 85 (3), 274-283.
More Information:  Visit  EBSCOhost or UNBC Library or ScienceDirect or DOI Link

Messinger, Paul R., Xin Ge, Eleni Stroulia, Kelly Lyons, Kristen Smirnov, and Michael Bone (2008), “On the Relationship between My Avatar and Myself,” Journal of Virtual Worlds Research. 1 (2), 1-17.
More Information:  Visit  JVWR or Open J-gate

Book Chapters

Messinger, Paul R., and Xin Ge (2010), “Advertising in Virtual Worlds: Facilitating a Hierarchy of Engagement,” in Handbook of Research on Digital Media and Advertising, edited by Matthew S. Eastin, Terry Daugherty, and Neal Burns, in press.
More Information:  Visit  Global Books in Print:  e-book or print

Messinger, Paul R., Xin Ge, Glen Mayhew, Run Niu, and Eleni Stroulia (2010), “Facilitating a Hierarchy of Engagement: Corporate Education in Virtual Worlds,” in Virtual Environments for Corporate Education: Employee Learning and Solutions, edited by William Ritke-Jones.  Business Science Reference: Hershey, New York. 194-216.

Messinger, Paul R., and Xin Ge (2009), “The Future of the Market Research Profession,” in Working Through Synthetic Worlds, edited by C.A.P. Smith, Kenneth W. Kisiel, and Jeffrey G. Morrison. Ashgate Publishing Company: Burlington, VT, USA. 15-44.
More Information:  Visit  Global Books in Print:  e-book or print