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Communications

  Communications Staff

 
Rob van Adrichem


Rob van Adrichem
Vice President of External Relations

Rob van Adrichem is the Vice-President External Relations at UNBC, overseeing relationships that the University enjoys with donors, the media, alumni, government officials, and the general public. Rob is a founding UNBC employee and has been with the University since 1992, two years before UNBC opened with full operations. He completed two degrees while working full-time, including a master’s degree in which he focused on issues of northern development in a knowledge-based economy.

Rob is a champion of UNBC’s efforts to become a leader in environmental sustainability: he formed the University’s first green committee, advocated for the establishment of a bioenergy program, and trademarked Canada’s Green University for UNBC. He was also appointed by the Premier in 2008 to a provincial citizen’s council on climate action.

Rob was born and raised in Prince George. He is married to Deborah and they have two children: Elise and Matthew.
 
Email: vanadric@unbc.ca
Phone: (250) 960-5622
 

Alyson Gourley-Cramer 
 
 
 
 
 
 
Alyson Gourley-Cramer
Manager of Communications and Media Relations
 
Alyson hails from the East—born in Montreal and raised in Corner Brook, NL. She completed her undergraduate degree at Acadia University with a double major in Art History and English.

Tree planting for brought her “out West” where she stayed to attend the University of Victoria as a visiting student. Following that, Alyson got her B.Ed. At Simon Fraser University and a Master’s degree in Applied Communications (now Professional Communication) at Royal Roads University.

Alyson just ended her three-year term as President of the local chapter of Canadian Public Relations Society (CPRS). Before that, she was Professional Development Chair for the chapter, winning national awards for both membership increase and educational programming.
 
Alyson is a huge proponent of the arts and culture scene in Prince George. She also has a love of the outdoors and outdoor rec that Prince George is known for. Although her mountain biking and snowboarding days are numbered with the arrival of two children, national-caliber Nordic skiing and access to tree-lined trails just minutes away from her UNBC office is a definite asset to work-life balance.
 
Phone: (250) 960-5626

Michael Kellett
 
 
Michael Kellett
Communications Officer

Mike writes content promoting university successes, and contributes to marketing and public relations initiatives both in print and online. He also manages and coordinates UNBC's key promotional websites and social media assets.
 
Mike has a BA from UBC and a technology diploma from BCIT.
 
Phone: (250) 960-5621
Twitter: @kellettm
 

Kim Knutsson
 
 
Kim Hayhurst
Communications Officer - Web
 
Kim was born and raised in Prince George. Her connection with UNBC began during the official opening ceremony in 1994, where she was one of four youth to host Queen Elizabeth II for tea during her visit to campus. Since then, she earned a Bachelor of Commerce degree with a double major in Marketing and General Business. Kim has also studied Visual Arts (drawing and painting) at the University of Victoria, began Graduate Studies in Natural Resource Management, and has worked with the School of Business and Continuing Studies department, all at UNBC. 
 
Kim is excited to be a member of the Communications team in the Office of External Relations, where she is responsible for developing engaging and accurate content throughout the UNBC website and other online media. 
 
Phone: (250) 960-5624
 

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